2017 Winners
The winners were revealed at the sixth annual gala awards ceremony on Wednesday, November 22nd at the Clayton Hotel Burlington Road, Dublin.
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VIDEO : PHOTOS
Sponsorship of the Year

Aer Lingus Official Airline of the Irish Rugby Team

Jill Downey, Managing Partner, Livewire, presents the Sponsorship of the Year award to the Aer Lingus team.
Best Sponsorship Brand

AIG Insurance

Ross Mc Donnell, Sponsorship Manager, Media Central presents the Best Sponsorship Brand award to the AIG Insurance Marketing team.
Best Sponsorship Team - Agency
Livewire


Andy Macken, Head of Sales, Media Central, presents the Best Sponsorship Team - Agency award to the Livewire team.
Best Sponsorship Team - Rightsholder
Live Nation Ireland


Jamie Macken, Partner, Livewire, presents the Best Sponsorship Team - Rightsholder award to the Live Nation Ireland team.
Best Sponsorship Team - Brand
AIG Insurance


Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sponsorship Team - Brand award to the AIG Insurance Marketing team.
Best Sports Team or Athlete Sponsorship

Aer Lingus Official Airline of the Irish Rugby Team

Daragh Persse, Founder, The Brand Fans, presents the Best Sports Team or Athlete Sponsorship award to Aer Lingus team.
Best Sporting Event Sponsorship
Littlewoods Ireland for GAA Hurling All-Ireland Senior Championship
submitted by Legacy Consultants


Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sporting Event Sponsorship award to Littlewoods Ireland and Legacy Consultants team.
Best Entertainment Event Sponsorship
Energia for Groove Festival
submitted by The Brand Fans


Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Entertainment Event Sponsorship award Energia and GIY team.
Innovation in Sponsorship
SingFM
submitted by MediaCom with Media Central


Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.
Best Multi-Platform Sponsorship
Vodafone Ireland for IRFU #TeamOfUs


Neil MacDermott, Head of Solutions, Media Central, presents the Best Multi-Platform Sponsorship award to Paddy Carberry, Paula Murphy and Gerry Nixon, Vodafone.
Best Use of Radio or Podcast
HEINEKEN Ireland Rugby Club with Off The Ball
submitted by Starcom with Livewire


Daragh Persse, Founder, The Brand Fans, presents the Best Use of Radio or Podcast award to HEINEKEN Ireland, Starcom, Livewire and Newstalk team.
Best TV Broadcast Sponsorship
Gas Networks Ireland for TV3's The Restaurant
submitted by The Story Lab with Carat Ireland


Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best TV Broadcast Sponsorship award to Dave Winterlich, Olivia Murphy and Sinead O’Connor, The Story Lab.
Best Use of Print & Outdoor
Aldi Community Games


Tony O’Flanagan, Marketing Director, JC Decaux, presents the Best Use of Print & Outdoor award to Aldi team.
Best Arts & Cultural Sponsorship
Accenture for Women on Walls


Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.
Best Societal Sponsorship
Woodie’s Heroes


Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best Societal Sponsorship award to the Woodie’s, Principle Design and Agtel team.
Best Grass Roots Sponsorship
Energia Get Ireland Growing
submitted by The Brand Fans


Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Grass Roots Sponsorship award to the Energia and GIY team.
Rising Star in Sponsorship
Amy Lynch
AVIVA Insurance


Sean McAuliffe, Co-Founder & Director, Sport Collective (UK), presents the Rising Star in Sponsorship award to Amy Lynch, AVIVA Insurance.
Best Use of Experiential Marketing
Just Eat Retreat Full Moon Party


Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Use of Experiential Marketing award to Just Eat Ireland team.
Best Use of Social Media
Three Ireland for FAI #TheCallUp


Daragh Persse, Founder, presents the Best Use of Social Media award to the Three team.
Best Low Budget Sponsorship
Sona for TG4's Peil Na mBan
submitted by Post TV


Jim O'Toole, Principal, sportsinterim.com, presents the Best Low Budget Sponsorship award to the Post TV & TG4 team.
Best Use of PR
Bord Gáis Energy Student Theatre Awards


Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of PR award to Joanne O'Sullivan, PSG and Tanya Townsand, Bord Gáis Energy.
Best Use of Digital
Vodafone Ireland for IRFU #TeamOfUs


Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of Digital award to Gerry Nixon and Paddy Carberry, Vodafone.