2017 Winners
Sponsorship of the Year
Aer Lingus Official Airline of the Irish Rugby Team
Jill Downey, Managing Partner, Livewire, presents the Sponsorship of the Year award to the Aer Lingus team.
Sponsored by:
Best Sponsorship Brand
AIG Insurance
Ross Mc Donnell, Sponsorship Manager, Media Central presents the Best Sponsorship Brand award to the AIG Insurance Marketing team.
Sponsored by:
Best Sponsorship Team - Agency
Livewire
Andy Macken, Head of Sales, Media Central, presents the Best Sponsorship Team - Agency award to the Livewire team.
Best Sponsorship Team - Rightsholder
Live Nation Ireland
Jamie Macken, Partner, Livewire, presents the Best Sponsorship Team - Rightsholder award to the Live Nation Ireland team.
Best Sponsorship Team - Brand
AIG Insurance
Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sponsorship Team - Brand award to the AIG Insurance Marketing team.
Best Sports Team or Athlete Sponsorship
Aer Lingus Official Airline of the Irish Rugby Team
Daragh Persse, Founder, The Brand Fans, presents the Best Sports Team or Athlete Sponsorship award to Aer Lingus team.
Best Sporting Event Sponsorship
Littlewoods Ireland for GAA Hurling All-Ireland Senior Championship
submitted by Legacy Consultants
Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sporting Event Sponsorship award to Littlewoods Ireland and Legacy Consultants team.
Best Entertainment Event Sponsorship
Energia for Groove Festival
Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Entertainment Event Sponsorship award Energia and GIY team.
Innovation in Sponsorship
SingFM
Submitted by MediaCom with Media Central
Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.
Best Multi-Platform Sponsorship
Vodafone Ireland for IRFU #TeamOfUs
Neil MacDermott, Head of Solutions, Media Central, presents the Best Multi-Platform Sponsorship award to Paddy Carberry, Paula Murphy and Gerry Nixon, Vodafone.
Best Use of Radio or Podcast
HEINEKEN Ireland Rugby Club with Off The Ball
submitted by Starcom with Livewire
Daragh Persse, Founder, The Brand Fans, presents the Best Use of Radio or Podcast award to HEINEKEN Ireland, Starcom, Livewire and Newstalk team.
Best TV Broadcast Sponsorship
Gas Networks Ireland for TV3's The Restaurant
submitted by The Story Lab with Carat Ireland
Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best TV Broadcast Sponsorship award to Dave Winterlich, Olivia Murphy and Sinead O’Connor, The Story Lab.
Best Use of Print & Outdoor
Aldi Community Games
Tony O’Flanagan, Marketing Director, JC Decaux, presents the Best Use of Print & Outdoor award to Aldi team.
Sponsored by:
Best Arts & Cultural Sponsorship
Accenture for Women on Walls
Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.
Best Societal Sponsorship
Woodie’s Heroes
Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best Societal Sponsorship award to the Woodie’s, Principle Design and Agtel team.
Best Grass Roots Sponsorship
Energia Get Ireland Growing
submitted by The Brand Fans
Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Grass Roots Sponsorship award to the Energia and GIY team.
Rising Star in Sponsorship
Amy Lynch
AVIVA Insurance
Sean McAuliffe, Co-Founder & Director, Sport Collective (UK), presents the Rising Star in Sponsorship award to Amy Lynch, AVIVA Insurance.
Best Use of Experiential Marketing
Just Eat Retreat Full Moon Party
Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Use of Experiential Marketing award to Just Eat Ireland team.
Best Use of Social Media
Three Ireland for FAI #TheCallUp
Daragh Persse, Founder, presents the Best Use of Social Media award to the Three team.
Best Low Budget Sponsorship
Sona for TG4's Peil Na mBan
submitted by Post TV
Jim O'Toole, Principal, sportsinterim.com, presents the Best Low Budget Sponsorship award to the Post TV & TG4 team.
Best Use of PR
Bord Gáis Energy Student Theatre Awards
Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of PR award to Joanne O'Sullivan, PSG and Tanya Townsand, Bord Gáis Energy.
Best Use of Digital
Vodafone Ireland for IRFU #TeamOfUs
Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of Digital award to Gerry Nixon and Paddy Carberry, Vodafone.
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