2017 Winners

The winners were revealed at the sixth annual gala awards ceremony on Wednesday, November 22nd at the Clayton Hotel Burlington Road, Dublin.
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Sponsorship of the Year

Sponsorship of the Year winner logo
Livewire
Aer Lingus Official Airline of the Irish Rugby Team
Aer Lingus Official Airline of the Irish Rugby Team - Irish Sponsorship Awards winners 2017

Jill Downey, Managing Partner, Livewire, presents the Sponsorship of the Year award to the Aer Lingus team.

Best Sponsorship Brand

Best Sponsorship Brand winner logo
Media Central
AIG Insurance
Ross Mc Donnell, Sponsorship Manager, Media Central presents the Best Sponsorship Brand award to the AIG Insurance Marketing team.

Ross Mc Donnell, Sponsorship Manager, Media Central presents the Best Sponsorship Brand award to the AIG Insurance Marketing team.

Best Sponsorship Team - Agency

Livewire
Best Sponsorship Team - Agency winner logo
Livewire- Irish Sponsorship Awards winners 2017

Andy Macken, Head of Sales, Media Central, presents the Best Sponsorship Team - Agency award to the Livewire team.

Best Sponsorship Team - Rightsholder


Live Nation Ireland
Best Sponsorship Team - Rightsholder winner logo
Live Nation Ireland- Irish Sponsorship Awards winners 2017

Jamie Macken, Partner, Livewire, presents the Best Sponsorship Team - Rightsholder award to the Live Nation Ireland team.

Best Sponsorship Team - Brand

AIG Insurance
Best Sponsorship Team - Brand winner logo
AIG Insurance- Irish Sponsorship Awards winners 2017

Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sponsorship Team - Brand award to the AIG Insurance Marketing team.

Best Sports Team or Athlete Sponsorship

Best Sponsorship Brand winner logo
The Brand Fans
Aer Lingus Official Airline of the Irish Rugby Team
Aer Lingus Official Airline of the Irish Rugby Team- Irish Sponsorship Awards winners 2017

Daragh Persse, Founder, The Brand Fans, presents the Best Sports Team or Athlete Sponsorship award to Aer Lingus team.

Best Sporting Event Sponsorship

Littlewoods Ireland for GAA Hurling All-Ireland Senior Championship

submitted by Legacy Consultants

Best Sponsorship Event Sponsorship winner logo
Littlewoods Ireland for GAA Hurling All-Ireland Senior Championship- Irish Sponsorship Awards winners 2017

Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Sporting Event Sponsorship award to Littlewoods Ireland and Legacy Consultants team. 

Best Entertainment Event Sponsorship

Energia for Groove Festival

submitted by The Brand Fans

Best Entertainment Event Sponsorship winner logo
Energia for Groove Festival- Irish Sponsorship Awards winners 2017

Sean McAuliffe, Co-Founder & Director, Sport Collective, presents the Best Entertainment Event Sponsorship award Energia and GIY team.

Innovation in Sponsorship

SingFM

submitted by MediaCom with Media Central

Innovation in Sponsorship winner logo
SingFM- Irish Sponsorship Awards winners 2017

Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.

Best Multi-Platform Sponsorship

Vodafone Ireland for IRFU #TeamOfUs
Best Multi-Platform Sponsorship winner logo
Vodafone Ireland for IRFU #TeamOfUs- Irish Sponsorship Awards winners 2017

Neil MacDermott, Head of Solutions, Media Central, presents the Best Multi-Platform Sponsorship award to Paddy Carberry, Paula Murphy and Gerry Nixon, Vodafone.

Best Use of Radio or Podcast

HEINEKEN Ireland Rugby Club with Off The Ball

submitted by Starcom with Livewire

Best Use of Radio or Podcast winner logo
HEINEKEN Ireland Rugby Club with Off The Ball - Irish Sponsorship Awards winners 2017

Daragh Persse, Founder, The Brand Fans, presents the Best Use of Radio or Podcast award to HEINEKEN Ireland, Starcom, Livewire and Newstalk team.

Best TV Broadcast Sponsorship

Gas Networks Ireland for TV3's The Restaurant

submitted by The Story Lab with Carat Ireland

Best TV Broadcast Sponsorship winner logo
Gas Networks Ireland for TV3's The Restaurant - Irish Sponsorship Awards winners 2017

Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best TV Broadcast Sponsorship award to Dave Winterlich, Olivia Murphy and Sinead O’Connor, The Story Lab.

Best Use of Print & Outdoor

Aldi Community Games

Best Use of Print & Outdoor winner logo
JCDecaux
Aldi Community Games - Irish Sponsorship Awards winners 2017

Tony O’Flanagan, Marketing Director, JC Decaux, presents the Best Use of Print & Outdoor award to Aldi team.

Best Arts & Cultural Sponsorship

Accenture for Women on Walls

Best Arts & Cultural Sponsorship winner logo
Accenture for Women on Walls - Irish Sponsorship Awards winners 2017

Noel Martyn Head of Sport, Livewire, presents Innovation in Sponsorship award to the MediaCom, Media Central and Universal team.

Best Societal Sponsorship

Woodie’s Heroes
Best Societal Sponsorship winner logo
Woodie’s Heroes - Sponsorship Awards winners 2017

Lorraine Walsh, Head of Marketing, Laya Healthcare, presents the Best Societal Sponsorship award to the Woodie’s, Principle Design and Agtel team.

Best Grass Roots Sponsorship

Energia Get Ireland Growing

submitted by The Brand Fans

Best Grass Roots Sponsorship winner logo
Energia Get Ireland Growing - Irish Sponsorship Awards winners 2017

Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Grass Roots Sponsorship award to the Energia and GIY team.

Rising Star in Sponsorship

Amy Lynch

AVIVA Insurance

Rising Star in Sponsorship winner logo
Amy Lynch - Irish Sponsorship Awards winners 2017

Sean McAuliffe, Co-Founder & Director, Sport Collective (UK), presents the Rising Star in Sponsorship award to Amy Lynch, AVIVA Insurance.

Best Use of Experiential Marketing

Just Eat Retreat Full Moon Party

Best Use of Experiential Marketing winner logo
Just Eat Retreat Full Moon Party - Irish Sponsorship Awards winners 2017

Tony O’Flanagan, Marketing Director, JCDecaux, presents the Best Use of Experiential Marketing award to Just Eat Ireland team.

Best Use of Social Media

Three Ireland for FAI #TheCallUp

Best Use of Social Media winner logo
Three Ireland for FAI #TheCallUp - Irish Sponsorship Awards winners 2017

Daragh Persse, Founder, presents the Best Use of Social Media award to the Three team.

Best Low Budget Sponsorship

Sona for TG4's Peil Na mBan

submitted by Post TV

Best Low Budget Sponsorship winer logo
Sona for TG4's Peil Na mBan - Sponsorship Awards winners 2017

Jim O'Toole, Principal, sportsinterim.com, presents the Best Low Budget Sponsorship award to the Post TV & TG4 team.

Best Use of PR

Bord Gáis Energy Student Theatre Awards

Best Use of PR winner logo
Bord Gáis Energy Student Theatre Awards - Irish Sponsorship Awards winners 2017

Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of PR award to Joanne O'Sullivan, PSG and Tanya Townsand, Bord Gáis Energy.

Best Use of Digital

Vodafone Ireland for IRFU #TeamOfUs

Best Use of Digital winner logo
Vodafone Ireland for IRFU #TeamOfUs - Irish Sponsorship Awards winners 2017

Jim O'Toole, Principal, sportsinterim.com, presents the Best Use of Digital award to Gerry Nixon and Paddy Carberry, Vodafone.