ZyroFisher adds iconic SIGG bottles to UK and Ireland portfolio

A legacy brand meets modern distribution muscle. Swiss bottle-maker SIGG—known for its timeless design and sustainable manufacturing—is partnering with ZyroFisher to scale its presence across the UK and Ireland. The move sees ZyroFisher add a globally respected, MoMA-featured brand to its portfolio, strengthening its position in premium lifestyle and outdoor products.

For those in sponsorship and brand strategy, this is a clear playbook on how heritage, innovation, and sustainability can intersect to unlock new market value.

Read the full article to see what this means for brand partnerships in 2025.