Mediahuis Wins Sponsorship of the Year at the Irish Sponsorship Awards 2025

Mediahuis has been awarded Sponsorship of the Year (Overall Winner) at the Irish Sponsorship Awards 2025, recognising its outstanding creativity, strategic vision, and commitment to building partnerships that deliver meaningful value.

The judging panel praised Mediahuis IRL for its ability to elevate sponsorship far beyond traditional visibility. Their approach anchored in thoughtful collaboration, innovative storytelling, and a deep understanding of audience engagement demonstrates how sponsorship can be transformed into genuine connection and lasting brand resonance.

“Mediahuis IRL has demonstrated exceptional creativity and strategic vision in building partnerships that deliver real value. Their approach reflects a deep understanding of audience engagement and brand alignment. This achievement highlights their ability to turn sponsorship into genuine connection. A well-deserved recognition of Mediahuis IRL’s leadership and excellence in the field,” the judges noted.

In addition to securing the top honour of the night, Mediahuis also celebrated wins across multiple competitive categories, including Best Multi-Platform Sponsorship, Best Radio Broadcast or Podcast Sponsorship, and Best Use of Digital

These accolades reinforce Mediahuis IRL’s leadership across storytelling, digital innovation, and cross-channel activation—showcasing a holistic approach that continues to set new standards within Ireland’s sponsorship landscape.

The Irish Sponsorship Awards 2025 ceremony took place on 13 November 2025 at The Royal Marine Hotel, Dublin, bringing together the country’s most influential brands, agencies, and rights-holders for an evening dedicated to honouring excellence in creative partnership and strategic activation.

Explore this year’s finalists and event highlights on the official website, and join us in celebrating the creativity, strategy, and innovation driving Ireland’s sponsorship industry forward.